"Bubble" released in simultaneous formats

This came out a few days ago and I missed it. CBC: “U.S. cinemas back out of Soderbergh’s ‘Bubble’”. Theatres in fifteen states refused to show the film.

This is the story about a film released to theatres, cable and DVD all on the same day. I first noted the concept of early low-value DVD releases in “Theatre and DVD: Mind the Gap” and the opportunity to do a Pay-Per View deal that included a follow-on DVD in “Watch the movie tonight, "the DVD is in the mail"” Then I got crazy and advanced the possibility that you could pick up a copy of the DVD at the theatre.

It would seem those days have arrived, at least a year before I expected. Moving at the speed of data, I guess.

Advertisements

About Michael Coates
I am a pragmatic evangelist. The products, services and solutions I write about fulfill real-world expectations and use cases. I stay up-to-date on real products I use and review, and share my thoughts here. I apply the same lens when designing an architecture, product or when writing papers. I am always looking for ways that technology can create or enhance a business opportunity .. not just technology for technology's sake. My CV says: Seasoned technology executive, leveraging years of experience with enterprise and integration architectural patterns, executed with healthy doses of business acumen and pragmatism. That's me. My web site says: Technology innovations provide a myriad of opportunities for businesses. That said, having the "latest and greatest" for its own sake isn't always a recipe for success. Business successes gained through exploiting innovation relies on analysis of how the new features will enhance your business followed by effective implementation. Goals vary far and wide: streamlining operations, improving customer experience, extending brand, and many more. In all cases, you must identify and collect the metrics you can apply to measure your success. Analysis must be holistic and balanced: business and operational needs must be considered when capitalizing on a new technology asset or opportunity.

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

%d bloggers like this: