Facebook of the Future?

Well, not just yet. Extrapolating here. Online PhD has information about advanced programs that could provide you with the info you need to compete in today’s Internet market. People who think they could be person to develop the software or site that would bump Facebook out of its top slot may be interested in increasing their skills.

I just read “Using Facebook: One Teenager’s Story” on ExtremeTech and arrived a few interesting thoughts:

  • The student generation is beyond connected .. they’re embedded.
  • Facebook and the social lives / networks of students are so intertwined, those who choose not to participate “fall off the grid” in social interaction.
  • It’s not just just social: Facebook represents the conduit for a wide variety of student activities .. from Senior Skip Day (I remember mine .. there was beer) to school-sanctioned events, oh, like graduation.
  • As to graduation, some schools are distributing information to their students solely via Facebook.
  • It’s not just school activities: students are learning about current events at a pace and participation level not before seen .. students who cannot vote are getting involved. Remember Rock the Vote? This generation wields boulders.

While some of this may sound frivolous to an adult reader, there are some very interesting use cases and situations to consider .. things that didn’t exist when today’s adults were in their teens:

  • We passed notes, met in the cafeteria and made phone calls from our homes.
  • We heard about things from flyers, bulletins and garish signs in the cafeteria (well, it was the 70s).
  • We avoided the table with campaign signs and student volunteers (well, it was the 70s).

So .. what does Facebook (or, insert social network name here) look like in the future? I’m guessing:

  • Always connected, perhaps with surgically-implanted connectivity chips (okay, I’m kidding). Suffice to say that I don’t think the future will suffer a disconnected (or at least, a de-synchronized) user for long.
  • Always relevant to the user. This plays into my “Information Snacking” paradigm, where tomorrow’s home and personalized pages will truly be their own, containing information that is relevant to the page’s owner.
  • Insanely simplified interactive-ness .. the ability to “poke”, alert and engage with other users as a matter of course.

Functional expectations (read: demands) of the embedded generation will drive application development to include services from a variety of sources. if Facebook provides all the content and functionality to meet these demands, then Facebook wins. If they don’t, someone else will.

Original Post: August 20, 2008

About Michael Coates
I am a pragmatic evangelist. The products, services and solutions I write about fulfill real-world expectations and use cases. I stay up-to-date on real products I use and review, and share my thoughts here. I apply the same lens when designing an architecture, product or when writing papers. I am always looking for ways that technology can create or enhance a business opportunity .. not just technology for technology's sake. My CV says: Seasoned technology executive, leveraging years of experience with enterprise and integration architectural patterns, executed with healthy doses of business acumen and pragmatism. That's me. My web site says: Technology innovations provide a myriad of opportunities for businesses. That said, having the "latest and greatest" for its own sake isn't always a recipe for success. Business successes gained through exploiting innovation relies on analysis of how the new features will enhance your business followed by effective implementation. Goals vary far and wide: streamlining operations, improving customer experience, extending brand, and many more. In all cases, you must identify and collect the metrics you can apply to measure your success. Analysis must be holistic and balanced: business and operational needs must be considered when capitalizing on a new technology asset or opportunity.

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