Web 3.0? Are you kidding? Web .Next, please.

I’m already seeing a large number of references to "Web 3.0"; the purported ‘next web’.

Kids: the web is version-less, completely hackable, mashable and unfinished (but in good ways) .. do you really think that Web 2.0 isn’t any more than Web 1.999?

To refer to improved user experience (UX), including better interfaces and heavy media integration, I’ve been referring to the "next-generation web". But even this pales in comparison to the bigger picture

At one point in the future, we might be able to say things like:

  • xyzzy is a Web 2.0 company, because they (something that other Web 2.0 companies do).
  • yzzyx is a Web 3.0 company, because they (something that other Web 3.0 companies do).

However, without the "other Web x.0 companies do" means to differentiate, can we really identify a 2.0 / 3.0 company out of the crowd? Who can say that some of the companies might just "grow" into another version?

I believe the web to be version-less. We may eventually have historical references, but for now, anarchy (but with a profit motive) is king.

So: for the present, I think I’ll stick with Web .Next.

About Michael Coates
I am a pragmatic evangelist. The products, services and solutions I write about fulfill real-world expectations and use cases. I stay up-to-date on real products I use and review, and share my thoughts here. I apply the same lens when designing an architecture, product or when writing papers. I am always looking for ways that technology can create or enhance a business opportunity .. not just technology for technology's sake. My CV says: Seasoned technology executive, leveraging years of experience with enterprise and integration architectural patterns, executed with healthy doses of business acumen and pragmatism. That's me. My web site says: Technology innovations provide a myriad of opportunities for businesses. That said, having the "latest and greatest" for its own sake isn't always a recipe for success. Business successes gained through exploiting innovation relies on analysis of how the new features will enhance your business followed by effective implementation. Goals vary far and wide: streamlining operations, improving customer experience, extending brand, and many more. In all cases, you must identify and collect the metrics you can apply to measure your success. Analysis must be holistic and balanced: business and operational needs must be considered when capitalizing on a new technology asset or opportunity.

2 Responses to Web 3.0? Are you kidding? Web .Next, please.

  1. Pingback: OpsanBlog Internet Predictions for 2009 « OpsanBlog

  2. Pingback: Twitter Search: "Authority" versus "Popularity" « OpsanBlog

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