We (evangelists, sales and marketing people) simply don't talk about our Momentum series enough. I learned a term for this the other day: “Victory Lap”. Candidly, we don’t take enough victory laps when we do things very, very well.
Case in point: I read an article about an open source strategy in last weeks’ Information Week. As always, the article was very well written and very well researched. It described in detail, with ten company testimonials, how these companies (some well-known, some not) are integrating open-source components into their infrastructure.
This article follows on the heels of ten other articles in the past seven days (as captured by my RSS aggregator, FeedDemon), each describing the wonderful way ten different flavors of Linux, MySQL or Apache have found their way into data centers.
Kudos, guys. Eleven articles, thirty-six companies referenced as having included some open source bits to do this or that.
To these metrics, the latest edition of .NET Momentum Series:“Business Impact” contains over seventy testimonials and case studies of how .our platform works within customer data centers. Every day, we’re solving business problems, increasing developer productivity and enhancing the customer experience. Every day.
That’s just the latest of the Momentum Series. Prior editions include:
Each edition is available from the .NET Momentum site or from your Microsoft representative. Don’t have a Microsoft rep? Write or call me and I’ll get you physical copies (click on the “Microsoft Pragmatic Evangelist” link for my contact information).
Over the coming weeks, I’ll be presenting some of these case studies in this forum. Please stay tuned.